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Hello! I'm Irina.

 

Thanks for stopping by! I blog here from time to time on content marketing and SEO. Feel free to connect with me to get a heads up when I post something new.

Irina Nica

marketer. cat person. also dog person. 

 

email:

irinaioana.nica@gmail.com

 

work:
Senior Community & Influencer Relations Manager @HubSpot
 
Previously Marketing Manager @SEOmonitor.com
WORK
 
Since Nov 2016

@HubSpot, Dublin

SENIOR COMMUNITY & INFLUENCER RELATIONS MANAGER

As part of HubSpot’s marketing team, I'm responsible for the company’s off-site SEO strategy. My work is focussed on  the intersection between SEO (link building), content strategy and influencer marketing.  

2014-2016

@SEOmonitor, Bucharest

PRODUCT MARKETING MANAGER

My journey at SEO monitor had me "wearing a lot of hats": from inbound marketing to sales to product R&D. As one of the first members of the team, I was delighted to see the product grow from an idea to an award-winning tool used by many renowned agencies, around the world. I was delighted to be able to drive the initial marketing campaigns, build international brand awareness and help grow the team.   

2012-2014

@Upswing (ex-SEOmonitor Agency)

SALES & MARKETING MANAGER

My focus was to design and develop content marketing campaigns that aimed to drive brand trust and awareness. I was also responsible for managing the company's sales team and building SEO strategy proposals for the company’s major sales leads.

EDUCATION
 
2017-2018

Master's Degree

MSc Digital Marketing and Analytics

DIT - Dublin Institute of Technology

Courses were focused on Digital Metrics and Analytics (including Google Analytics, Google Data Studio, Google Optimize); Predictive Analytics; Digital Marketing Strategy; Consumer Research.

2012-2014

Bachelor's Degree

The Bucharest University of Economic Studies

I have a bachelor's degree in Marketing, Economic Studies.

(Graduated with 9,25 out of 10)

I SPOKE AT
 
CHECK OUT MY SLIDES
 
 
SKILLS

Inbound Marketing

SEO,Link building

Content Strategy

Influencer Marketing

English, French, Romanian (Da, Da!)

Eating pasta, Loving cats

 
GET IN TOUCH

Irina Nica

Inbound Marketing & SEO

 

Email:

irinaioana.nica@gmail.com 

 

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© 2018 by Irina Nica