marketer. cat person. also dog person.
Senior Community & Influencer Relations Manager @HubSpot
Previously Marketing Manager @SEOmonitor.com
Since Nov 2016
SENIOR COMMUNITY & INFLUENCER RELATIONS MANAGER
As part of HubSpot’s marketing team, I'm responsible for the company’s off-site SEO strategy. My work is focussed on the intersection between SEO (link building), content strategy and influencer marketing.
PRODUCT MARKETING MANAGER
My journey at SEO monitor had me "wearing a lot of hats": from inbound marketing to sales to product R&D. As one of the first members of the team, I was delighted to see the product grow from an idea to an award-winning tool used by many renowned agencies, around the world. I was delighted to be able to drive the initial marketing campaigns, build international brand awareness and help grow the team.
@Upswing (ex-SEOmonitor Agency)
SALES & MARKETING MANAGER
My focus was to design and develop content marketing campaigns that aimed to drive brand trust and awareness. I was also responsible for managing the company's sales team and building SEO strategy proposals for the company’s major sales leads.
MSc Digital Marketing and Analytics
DIT - Dublin Institute of Technology
Courses were focused on Digital Metrics and Analytics (including Google Analytics, Google Data Studio, Google Optimize); Predictive Analytics; Digital Marketing Strategy; Consumer Research.
The Bucharest University of Economic Studies
I have a bachelor's degree in Marketing, Economic Studies.
(Graduated with 9,25 out of 10)
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English, French, Romanian (Da, Da!)
Eating pasta, Loving cats